The Culture

At LAIB FC, we don’t just talk like a brand - we speak the language of football.

Our voice is direct, passionate, and unapologetic.
Every word is chosen to make you feel like a player, not just a customer.

When we announce a drop, it’s a press conference.
When you wear the shirt, it’s GAMEDAY.
When you post it on your socials, it’s not just content - it’s your performance on the pitch.

This is our culture.
This is our club.
This is More Than a Brand.

 


 

The Vocabulary of LAIB FC

  • Fan – Someone that follows us on social media. They’re watching our matches from the screen.

  • Supporter – A club member that has joined but has not yet placed an order. They’re in the stands, cheering on the players.

  • Contract Signing / Signed Contract – When a club member places an order, it’s like they’ve signed their first contract.

  • Player – A club member that has signed their contract (placed their first order).

  • Loan Player – Someone who has placed an order but hasn’t yet joined the club as a member. They’ve only signed a loan contract.

  • Debutant – A player who has made their first order and posted GAMEDAY #Debut while tagging us.

  • GAMEDAY – The day you wear your jersey. Every time you put it on, you’re stepping into the game.

  • Home Game – When you post on your own socials wearing the kit.

  • Away Game – When you appear on someone else’s socials wearing your kit.

  • Press Conference – Any major announcement: new drop, star signing, or club update.

 


 

🚀 What’s Next

This is just the beginning. Right now, ranks are based mainly on the number of orders you’ve placed. In the future, social media engagement and other contributions will also count toward your journey.


👉 Begin your path and follow The Journey →

👉 Return to the heart of it all — LAIB FC →

👉 Discover what makes us MORE THAN A BRAND →